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The New Stand, which was opened in
2008, becomes the Smith Cooper Stand in
a five-year partnership; the Club’s first ever
sponsorship deal of its kind.
Smith Cooper are one of the largest locally
owned, independent accountancy firms in
the Midlands, working for clients across
the UK from offices in Nottingham,
Derby, Birmingham, Leicester, Ashbourne,
Buxton andTelford.
Nottinghamshire County Cricket Club’s
Commercial Director JustinTose revealed
that, with two flagship partners in Smith
Cooper and John Pye now on board, the
Club’s position with regards to sponsorship
has never been healthier.
Pictured left to right: Samit Patel, Jake Ball, JamesTaylor,
Nottinghamshire County Cricket Club’s Commercial Director JustinTose
and Smith Cooper partners Dan Bowtell & James Bagley.
“When the New Stand was built, it was
always the Club’s intention for it to be
available for a naming rights sponsorship,”
he said.
“For us it was about finding the right type
of partner that shares our
brand values.
“As a business with strong roots in the
East Midlands, Smith Cooper are the
perfect fit and this partnership provides
a welcome financial boost as the Club
continues to invest in facilities and
community programmes.
Smith Cooper’s James Bagley, Managing
Partner of the Nottingham office,
revealed that continued investment in the
Trent Bridge’s New Stand
to be renamed the
Smith Cooper Stand
Nottinghamshire County Cricket Club has
announced that accountancy and business
advisory firm, Smith Cooper, have become
sponsors of Trent Bridge’s New Stand.
local community emphasises the firm’s
commitment to the city.
“Our firm celebrated our 30th anniversary
last year and our presence in Nottingham
has been instrumental in our success,”
said Bagley.
“Having already worked alongside
Nottinghamshire County Cricket Club
as a business partner and sponsor of
the Club’s apprenticeship programme,
we’re proud to have strengthened that
relationship for the next five years.
“The Club has major growth ambitions
which mirror our own and we see them
as the perfect partner as we continue to
develop the Smith Cooper brand.”